Mom’s Love Food Too

My mom lives far away.  So every Mother’s Day I dutifully send a gift–usually flowers or something that I consider feminine–for whatever reason.  Maybe socialization?  Who knows. 

Anyway, I never considered sending food for Mother’s Day till recently, when we revved up our Mail Order Gift Boxes.  And then it hit me.  Why not food?  My mother was a huge influence on me, my cooking and the entire business model that we’ve developed here at the Farmers’ Market.  She loves all foods–extra virgin olive oils, coffee, jams, chocolates…and most  importantly gets excited at the thought of receiving great food. 

All those years wasted sending flowers or jewlery or something that I thought she might like when right under my nose there was FOOD!  And there is nothing like sending great food to someone you love.  It’s so immediate.  It’s so fullfilling.  It’s so personal.   And it works.  As a matter of fact, I just got off the phone with my mom who loved the organic extra virgin olive oil and coffee  I sent her from the Farmers’ Market .

And PS, when I suggest sending food as gifts for moms or for whomever, I’m not talking about some silly vinegar in an expensive goumet glass bottle that no one in their right mind knows what to do with. I’m talk’in about real FOOD–brownies, cookies, coffee, olive oil, Vermont Maple Syrup–stuff that you can use everyday–especially artisan or small batch made.  

The point being–and this is where the connection with food is so personal– when your loved one drizzles the organic olive oil on a salad, pours the maple syrup on pancakes, or spreads the jam on toast, it’s an immediate reminder of you, the-gift-giver!  Flowers die, gadgets get tossed aside but great food is consumed heartily…tasted, swallowed, appreciated…it’s really like no other gift in the world.  It creates long lasting memories of family, which is hard to top in the world of gift-giving.

Patrick